About Us

Hi-Yah Bait Company was founded by Bart Doty. In January of 2023, Marty Massoletti and Joe “Squirrel” Nolley joined as partners.

Our products are indeed built for fisherman, BY fisherman. We truly feel we make a high quality product for a affordable price. Our product lines are built with quality materials and offer a “only found here” action in some products we manufacture.

We’d like to say THANK YOU for our customers as without you we would still be making these items just for personal use.

Give us a try and you won’t be disappointed! We want to be your go-to Bait Company.

Love our Swag?

Grab your very own Hi-Yah Bait Co branded hats, shirts and much more in our exclusive swag shop!

SWAG SHOP